Lane Technologies – Digital Outreach & Growth

Graphic Design

Design that works as hard as your content.

From brand identity to campaign assets, we produce visual work that is on-brief, on-brand, and built for the channel it will live in.

Brand Identity

Social & Ads

Web Assets

Infographics

Pitch Decks

Illustrations

About this service

Design that serves a purpose

A lot of design work looks good in isolation but fails in practice — the logo does not scale down, the banner is too text-heavy for mobile, the brand colours clash on a white background. We design with production context in mind from the first draft.

Whether you need a brand built from scratch or individual assets to support an outreach or content campaign, we work to a clear brief and deliver files ready to use.

Design that serves a purpose

Creative studio

What we design

What we design

We handle visual work across brand identity, digital marketing, and content production.

Logo design and full brand identity systems including colour, typography, and usage guidelines

Social media graphics, banner ads, and paid media creatives

Infographics and data visualisations for content and PR campaigns

Landing page mockups and web UI assets

Pitch decks, case study templates, and sales collateral

Email headers and newsletter templates

Process

How we work

01

Brief and discovery

We start with a short written brief covering your audience, the asset's purpose, and any existing brand guidelines. The clearer the brief, the tighter the first draft.

02

Concept

We develop one to three initial directions and present them with rationale. You pick the direction and we note your feedback.

03

Refinement

We iterate on the chosen concept until the design meets the brief. One round of revisions is included in every project.

04

Delivery

We export files in the formats you need — web-ready, print-ready, or editable source files — and hand everything over in a single organised folder.

Who we design for

Who we design for

Brands without an in-house designer

When you need consistent, professional visual output without committing to a full-time hire.

Content and outreach campaigns

When your PR pitch, link-building content, or social campaign needs a strong visual component to land.

Agencies

When you need a reliable design partner to handle overflow or specialist visual work under your brand.

Early-stage companies

When you need a functional brand identity that can grow with the business.

FAQ

Common questions

What file formats do you deliver?+

We deliver whatever you need: SVG, PNG, PDF, and editable source files in Figma or Adobe Illustrator, depending on the project.

Do you work from existing brand guidelines?+

Yes. If you have existing brand assets, share them at briefing and we will design within that system.

How many revisions are included?+

One round of revisions is included in every project. Additional rounds are available at an agreed rate.

Can you design assets for a campaign you are already running through Lane?+

Yes. We can coordinate design delivery alongside content writing, digital PR, or outreach work so your visual and written assets are ready at the same time.

How long does a typical project take?+

A single asset or small batch of social graphics takes three to five business days. A full brand identity typically takes two to three weeks from brief to delivery.

Ready to start?

Tell us about your site, your goals, and your timeline. We will come back with a clear plan and an honest opinion.