Local Search Engine Optimization services are designed to help businesses improve their visibility in local search results. Local SEO aims to optimize a company's online presence so that it appears in SERP when someone searches for a product or service in a particular geographic area. This type of SEO is particularly important for businesses that rely on local customers, such as restaurants, dentists, and other small businesses.

Some of the key strategies used in local search engine optimization include optimizing a company's website and online listings with local keywords, claiming and optimizing Google My Business listings, building local citations and backlinks, and managing online reviews. By implementing these strategies, businesses can improve their visibility in local SERP and attract more local customers.

Local Search Engine Optimization services can be provided by digital marketing agencies or specialized SEO companies. They typically include a range of services such as keyword research, on-page optimization, Google My Business optimization, local citation building, and review management. The cost of these services can vary depending on the level of competition in a particular area and the scope of the project.